THE ROLE OF SCIENTIFICALLY SUBSTANTIATED PREDICTION IN THE RECOGNITION OF A TOURIST DESTINATION

(on the example of the Republic of Armenia)

Authors

  • Rena R. Vardanyan Chair of Service, YSU, Armenia
  • Seyran R. Suvaryan Chair of Service, YSU, Armenia
  • Ashkhen H. Hovhannisyan Chair of Cartography and Geomorphology, YSU, Armenia

DOI:

https://doi.org/10.46991/PYSU:C/2022.56.3.194

Keywords:

regression model, scientific based prediction, media, marketing steps, statistical forecasting, tourist destination

Abstract

Prediction of the tourist demand can be carried out through the usage of regression model. There have been surveys conducted among tourists (non-ethnic Armenians) who have visited Armenia over the past 3 years. It was necessary to find out whether the gender and age composition of potential tourists influences the choice of a particular media channel, as well as to identify those media channels that, having a certain potential, can influence the picture of the tourism market of Armenia. Based on the compiled model, it is possible to come to conclusions: the indicators of the regression model make it possible to navigate quite clearly by age groups.

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Published

2022-12-28

How to Cite

Vardanyan, R. R., Suvaryan, S. R., & Hovhannisyan, A. H. (2022). THE ROLE OF SCIENTIFICALLY SUBSTANTIATED PREDICTION IN THE RECOGNITION OF A TOURIST DESTINATION: (on the example of the Republic of Armenia). Proceedings of the YSU C: Geological and Geographical Sciences, 56(3 (259), 194–202. https://doi.org/10.46991/PYSU:C/2022.56.3.194

Issue

Vol. 56 No. 3 (259) (2022)

Section

Geography

License

Copyright (c) 2022 Proceedings of the YSU

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

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