Media as a Factor of Intellectual Evolution

Authors

DOI:

https://doi.org/10.46991/BYSU.G/2025.16.1.012

Keywords:

media, society, intelligence, knowledge, communication

Abstract

The article presents the philosophical media, which act as a factor of intellectual evolution in the realities of modern social development. The authors consider media and technization in relation to the formation of new principles of social existence. The specificity of intellectualization of social systems is revealed. Innovative effects of media influencing society for the life of individual and collective subjects are determined. A comparative analysis of the implementation of intellectual achievements in practice is given. The possibilities of cognitive, value and behavioral resources in relation to the consolidation of society are clarified. The authors substantiate the popularity of media as an open communication system. Emphasis is placed on the pragmatics of media.  The authors consider new media from the standpoint of challenges for the formation of new principles of social existence. The instrumental capabilities of media in the field of journalism are identified. The innovative effect of storytelling for intellectual evolution is determined. The positive potential of immersive media and VR technologies is designated. The possibilities of narratives in relation to the foundations of personal and collective existence are clarified. The emphasis is placed on the pragmatics of media. In conclusion, the article summarizes and summarizes the results of the study.

Author Biographies

  • Sargis Ashvanyan, Kuzbass State Agricultural University named after V.N. Poletskov

    Doctor in Economics, Professor, Chair of Management and Agribusiness, Kuzbass State Agricultural University named after V.N. Poletskov 

  • Nikita Ravochkin, Kuzbass State Agricultural University named after V.N. Poletskov

    Doctor in Philosophy, Associate Professor, Chair of Pedagogical Technologies, Kuzbass State Agricultural University named after V.N. Poletskov

References

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Published

2025-06-09

Issue

Vol. 16 No. 1(45) (2025)

Section

Economic theory

License

Copyright (c) 2025 Sargis Ashvanyan, Nikita Ravochkin

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

How to Cite

Ashvanyan, S., & Ravochkin, N. (2025). Media as a Factor of Intellectual Evolution. Bulletin of Yerevan University G: Economics, 16(1(45), 12-20. https://doi.org/10.46991/BYSU.G/2025.16.1.012