INDUSTRIAL POLICY AND ECONOMIC BRAND OF THE COUNTRY

Abstract

The role of local industry in the development of the country's economy is invaluable. Without a developed and competitive industry, the state will always have to face a real threat of remaining dependent on individual countries. The problem requires deep and diverse research. It is advisable to find out the range of goods and services, as well as to develop clear criteria for evaluating and disclosing competitive advantages. Consequently, with the help of scientifically based standards, the country's industrial policy should be outlined for the future, which should be improved taking into account both the domestic market and trends and world economic trends.