Advertising Communication in Electronic Discourse

Authors

  • Gayane Muradyan

DOI:

https://doi.org/10.46991/AFA/2007.3.2.056

Abstract

The discourse of e-advertising which is considered a functional-stylistic expression of Modern English is characterized by a number of features: the abundant use of metaphoric expressions, short sentences, literary cuts, verbs in the active voice and the use of lexical units with positive or extremely negative meanings.

Downloads

Download data is not yet available.

Downloads

Published

2007-10-15

How to Cite

Muradyan, G. (2007). Advertising Communication in Electronic Discourse. Armenian Folia Anglistika, 3(2 (4), 56–62. https://doi.org/10.46991/AFA/2007.3.2.056

Issue

Vol. 3 No. 2 (4) (2007)

Section

Linguistics

License

Copyright (c) 2007 Armenian Folia Anglistika

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.